Systems > Hustle

You don’t need to work harder.

You need this:

• Clear priorities

• Weekly rhythm

• Ops flow that removes friction

• Delegation before desperation

• A revenue engine that runs daily

When I reflect and the successes of my own businesses and the client’s I’ve worked with, it truly comes down to these points.

Often times when you’re a solopreneur it’s so easy to think “I just need to put in more hours”.

Not that this mindset is wrong.

It’s only wrong when it becomes your default method of thinking for every time you want to make progress with your business.

So let’s get into each of these points, shall we?

Clear Priorities

As simple as this may sound, the number one reason why small business entrepreneurs burn out isn’t simply because they overworked themselves.

It’s that they overworked on all the wrong things.

Leading to not only burn out but also the fate of their business.

This usually comes from not having a clear vision or north star.

How can you have clear priorities if you don’t know what direction you’re taking your company in?

This lack of clarity makes it extremely easy to get caught up in noise and busy work.

In other words, poor execution, scatter-brained decision making, etc.

When you get clear on your priorities on a yearly, quarterly, monthly, and weekly basis — it becomes much easier to hack momentum, cut out the noise and dial in.

Weekly Rhythm

Earlier in my journey I used to have a wide open calendar, no set schedule and zero structure to my days.

At first this was fine because the early stages of any business require flexibility.

Over time, it becomes a problem.

If you struggle with ADHD / limited attention spans / etc… not having a rhythm is dangerous.

The more activity that began to happen within my business, the more that lack of rhythm created chaos in my day to day.

This is EXACTLY how most entrepreneurs create a business that runs them instead of the other way around.

Google Calendar became my best friend and save my businesses on multiple occasions.

I’d use a method called “time blocking” within Google Calendar to block certain parts of each day for different purposes.

This made a "rhythm” possible.

Here’s an example of how I’d structure my days:

Monday

• Meetings, Admin, Ops

Tuesday

• Sales & Marketing

Wednesday

• Client management / fulfillment & Admin

Thursday

• Sales & Client Management

Friday

• Meetings, Admin, Ops

Creating this “guardrail” within my week was a huge step to truly operating my business properly.

Chaos reduced.

Predictability increased.

Productivity increased.

More outcomes achieved.

Feel free to steal my framework.

Over time this rhythm evolves naturally based on what your clear priorities are as the business grows.

Ops that removes friction

My operational philosophy has always been centered around:

simplicity.

If I can make a process simple, seamless, and streamlined — it should result in less friction operationally.

If it doesn’t achieve that then all I’ve done is created a simple, seamless and streamlined process that sucks.

Oh and it’s been proved time and time again the more complexity that exists in your operations the more friction there will be.

I aim to reduce friction as close to 100% as possible for the business and for customers.

More friction = more problems.

More problems = bad ops.

Bad ops = bad business.

Delegation before desperation

More times than not we make our first hire from a place of desperately needing help.

The way to avoid this is by proactively auditing your time every month to see what’s taking up your time that shouldn’t be any longer.

When you’re clear on what moves the needle in your business and what doesn’t — it becomes clear as day which activities need to be removed from your day to day.

This is where you compile a proper list of things to do, tasks, etc and turn it into a proper role that you can hire for.

Not to mention there’s two levels of delegation:

• Delegate through tech

• Delegate through labor

Delegation doesn’t need to mean hire a person.

It can also mean find a way to bring technology into the mix to help take things off your plate.

More commonly repetitive tasks.

This is where automation with tools such as Zapier come into play.

Not to mention AI (ChatGPT / AI Agents) — that’s a whole other thing for another day.

A Revenue Engine That Runs Daily

Lastly you need to systemize how your business generates revenue.

In 2025, generating revenue without a system is like digging for gold with a spoon.

Rather it’s organic or paid marketing — you need a system that generates leads and cashflow consistently.

When you do this right, you eliminate the constant feeling of “feast or famine” in your business.

The proven framework that every business needs installed:

• 1 offer

• 1 promise

• 1 traffic system (marketing)

• 1 demonstration asset (convert leads into sales)

As simple as this sounds, it’s not always easy to dial this in — personally I believe this to be the most challenging part of a business.

Once you get this dialed in, you’ll now have a solid foundation and a reliable revenue engine.